Spotted at 12th and Folsom
Oculus Rift? Microsoft HoloLens? Samsung Gear?
Nah, who needs those? Old school red/blue 3D is where it’s at, as this somewhat illegally placed ad goes to show.
Before you ask, yes — I put on the 3D glasses and tested it out. While the 3D effect does work on this ad, unfortunately it barely makes use of the medium. What a shame. I’d love to see a similar “stunt” 3D advertisement that fully took advantage of the format. Maybe a secret phrase that jumps out at you that gets you something in return, like 10% off drinks or discounted entry to a club? Hey I’m just making suggestions here. Get on it, guerilla advertisers.